CES
Related Program

Marketing With Virtual & Augmented Reality Experiences

Date: 
November 14, 2017
Time: 
4:00 - 8:00 PM
Location: 
South Jersey Technology Park
107 Gilbreth Parkway
Glassboro, NJ 08062
CES/LUs: 
1.5 AIA/CES LUs
Registration: 
Registration is required
Event Cost: 

Members – $75 ($55 if registered by November 10)

Non-members – $95 ($75 if registered by November 10)

You’re in for a crash course on virtual and augmented reality.

Attendees will gain basic knowledge about various technologies and how to leverage them not only in the design process, but also in marketing their firm’s services. We’ll discuss current trends, the state of the VR/AR industry within professional services, and how clients are reacting to these tools. Those interested will get hands-on (and immersive) experiences of this technology.

AIA Learning Objectives
•Describe and define the basics of virtual, augmented, and immersive reality as it applies to the A/E/C industry.
•Assess where you can utilize VR/AR experiences in marketing efforts.
•Understand best practices for integrating VR/AR into your firm’s work flow.
•Evaluate various applications of the technology

Panelists:

Clayton McNeil, Chief Technologist & Principal Consultant of Synthality

George Lecakes, Director of Rowan VR Center

Jay Hornung, ACHE, CHFM, President of Healthcare Building Solutions, Inc. (HBS)

Matt Azevedo, Staff Scientist at Acentech

Daniel Flesher, Architect at Cadre Design and Development

Moderator:

Kristen Berman, Owner of MADE, LLC

Agenda
4:00 to 4:30 – Registration and Networking
4:45 to 5:15 – Welcome and Introduction Presentation
5:15 to 6:30 – Panel Discussion
6:30 to 8:00 – Additional Networking & Demonstrations

For more information, please contact:
SMPS Philadelphia
Kate Petrovich, CPSM, President-Elect
856-614-9571